Most roofing marketing agencies hand you form fills and call them leads. We built something different — a system that turns ad clicks into inspection appointments on your calendar in under 60 seconds.
Apply for a spot →The roofing marketing industry is built on a broken model. Agencies promise leads, but what they actually deliver is a spreadsheet of form fills from people who may or may not answer the phone. You end up paying for ad management and doing all the selling yourself.
By the time you call back, the homeowner has already talked to two other contractors. Research shows that responding within 5 minutes makes you 10x more likely to connect — but most agencies don't even think about response time.
A form fill is not a lead. It's a name and phone number. Without a booking system that captures intent while the homeowner is still engaged, you're left playing phone tag with people who've already moved on.
Many marketing agencies run the same playbook for plumbers, HVAC techs, and roofers. Roofing has unique dynamics — seasonal demand, storm-driven urgency, high-ticket estimates — that require specialized campaign strategy.
Impressions, clicks, and CTR tell you nothing about revenue. If your agency can't show you which ad dollars turned into signed contracts, they're guessing — and so are you.
We built a proprietary booking engine called CandelQuote that eliminates the gap between ad click and booked appointment. Here's what makes it different:
We run Google Search Ads and Local Service Ads targeting homeowners actively searching for roofing services in your area. Every dollar goes toward high-intent keywords — no display ads, no brand awareness waste.
When a homeowner clicks your ad, they land on your CandelQuote funnel. It measures their roof via satellite, calculates an estimate based on your pricing, and shows them a real cost range — all before they talk to anyone.
While they're still on the page with their estimate in hand, the homeowner books an inspection directly on your calendar. You get a text alert instantly. No form fills, no follow-up calls, no cold leads.
Every lead is traced from the ad click that generated it to whether the job was won or lost. You see exactly which campaigns, keywords, and dollars are producing real revenue — not just clicks.
$1,500/mo flat fee. Your ad spend stays in your account. Limited spots per market.
Apply for a spot →